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Learn How to Grow Your Business Using the Power of Facebook Advertising
There is no doubt that Facebook is currently the number one platform to grow your business. And this is solely because Facebook advertising is the most convenient, most economical and most effective way to reach out to your target audience.
It doesn't matter what type of a business you have. As long as you have a product or service that you want to sell to your customers, Facebook advertising is the thing to go to.
In this course I teach you how Facebook advertising works and how you can use it to start or grow the business of your dreams.
But who am I to tell you all this?
I'm an entrepreneur who completely owes his success to the power of Facebook advertising. When I started my business, I did not have a whole lot of money to invest. Just some savings from my previous jobs. But that was more than enough to start and grow my photography business because Facebook advertising proved to be so economical and at the same time so effective.
In this course, we start right from scratch by first understanding what Facebook advertising exactly is.
Then we start the process of completing the set-up required to do Facebook advertising, i.e, Creating a Facebook page, Creating an advertising account and a whole lot of other things.
So that things are practical for you, I show you everything by creating a dummy/fake business so you can see how everything would work if you were to start your business from scratch.
Then we start the process of creating a basic and simple ad on Facebook so you get a taste of how ads are created in a step-by-step manner.
Here we'll be going inside the Facebook ads dashboard and using all the important features that help you zero in on your target customers, like selecting geographical locations, age, gender, interests, behaviors etc.
In between I also show you a lot of bonus things like how to create designs for your Facebook covers, how to make sure your ad image conforms to the guidelines provided by Facebook, etc.
Then comes the all important section of Analytics. One of the most powerful features about Facebook advertising is the ability to monitor and measure each aspect of your ad. Here you will be learning about important metrics like CTR (Click through rate), CPC (cost per click), Reach, Impressions, etc so you can come to know which ad is performing well for your business and which isn't, thereby making your investment into Facebook ads an efficient one.
But that's not all. We'll also be going into the world of remarketing in the Custom Audience creating section. Here you'll be learning how to create audiences using website traffic, customer lists, etc. so you can show your ads to people who have already interacted with your business before. .
Learning all this will take your confidence to a new level and inject a new belief into your entrepreneurial spirit. You'll realize that it's really not that difficultly to start a business of your dreams.
Even if you are not a budding entrepreneur, this course can still help you in growing your digital marketing or freelancing career.
I hope to get a chance to teach you this life-changing skill and see you inside this course.